Creativity: A Mindset in Motion?
According to Merriam-Webster, the first known use of the word “creative” was in 1678. As members of the idea industry, we have to wonder if the definition of the word and the application of related terms were used in the same way they are today. With the core function of “creativity” — defined as having the quality of something created rather than imitated - we must determine how possible it is for us to incorporate imaginative thinking into everyday living. In 1678, the world was inventing, problem solving and making unbelievable leaps to make the world a better place to live. Wherein lies the question - are we doing the same today?
Have applications and software become the pencils and paint brushes of our era? We speak of being creative and applying creativity in all aspects of lives. We aren’t just calling artists and painters “creative,” but applying the term to business people problem solving and financial people presenting numbers. Is creativity required in the workplace for most people (whether they realize it or not)?
Upon launching its new Creative Suite of software, Adobe conducted a survey, which resulted in respondants being unsatisfied with their own creativity - both at work and at home. Is this because of people’s perception of what creativity is, or because they don’t allow themselves to dig deep inside and pull out something from their imagination, no matter what that looks like on paper or on a screen? Is it just something that needs exercising?