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March 26, 2012 |
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Once again, Twitter is making changes to its advertising platform. After recently announcing the integration of Promoted Tweets into both the iOS and Android mobile platforms, Twitter is ready to roll out the next phase of Promoted Tweets.
Until recently, Tweeps only saw Promoted Tweets in...
February 29, 2012 |
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Like many other digital marketers, team members at Defero have been anxiously waiting for the announcement of Facebook Timeline for Pages. Ever since the launch of Facebook Timeline for personal profiles, our heads have been spinning trying to figure out Facebooks's next re-design for Pages and...
February 17, 2012 |
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Maybe you're not a sports fan, but you don't have to be one to be familiar with the new term "Linsanity." It might not actually be a real word, but it is the latest rage across all social media channels. Thanks to social media and NBA fanatics, the New York Knicks point guard, Jeremy Lin...
January 23, 2012 |
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New social networks are certainly buzz-worthy and Pinterest is no exception. The new image sharing site has caught the eyes of young female consumers, a demographic that is highly sought after. But is it just buzz-worthy because it's new, or can it actually provide some benefits for brands? The...
January 13, 2012 |
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Google makes some waves again, this time announcing the roll out of their latest Google+ integration, "Search Plus Your World." Although industry experts predicted this, it appears the search engine giant is using its force to propel Google+ into the social space.
So, what is "...
