Campaign
Isn't if funny that when we do something that makes us look good, we just want to shout it out to the world? (You know, like that proud moment when you're employee of the year!) Yet, when it comes to things...
#1 Search Funnels in AdWords Show Value for Every Click
via www.searchenginewatch.com
AdWords has vamped up their search funnel reporting. Those of us with conversions set up on AdWords know that...
The Opportunity
The National Kidney Foundation of Arizona tapped Defero to reinvent/rebrand their organ donation awareness program. With help from the Erma Bombeck family and legacy,...
The Opportunity
Right Guard requested Defero’s assistance in creating a digital campaign to support their sponsorship of UFC 155: Dos Santos vs. Velasquez. Defero was asked to...
On behalf of Right Guard, Official Sponsor of UFC 155, Defero created, developed and launched a Facebook campaign based around a single question: "What Would be the Most Xtreme Fight Ever?" By...
The Opportunity
Right Guard enlisted Defero to create an engagement campaign to support the partnership with USA Basketball, which included a sponsorship of “The Dream Team...
Twenty years ago, the legendary 1992 Dream Team made history in Barcelona, Spain. The Dream Team is not only remembered for its triumphant victories over the course of the ’92 Olympic Games, but also...
The Opportunity
Red Hawk Casino, one of Northern California’s most sought-after gaming and entertainment venues and home to five award-winning restaurants, enlisted Defero to...
The Opportunity
A leader in the Consumer Packaged Goods industry, Right Guard has been one of the top Brands in the Antiperspirant and Deodorant category for fifty years. In January...
The Opportunity
The National Kidney Foundation of Arizona (NKF AZ) looked to Defero to recharge their brand and increase awareness. With a hefty donations goal, NKF AZ wanted to...
